Congratulations! Based on your responses, your personal brand advantage is…
✨ YOUR VALUES ✨
You're conviction-driven, a natural truth-teller!
Deep down, you know there's something important about what you stand for - even if you've been staying quiet. You might have been told to "be more neutral" or worried your opinions will alienate people, but the truth is, your stance is your greatest differentiator.
Let's take a closer look at what makes you STANDOUT.
1. YOUR BELIEFS ARE YOUR BRAND.
While some people play it safe and stay vanilla, you have something more valuable: a clear point of view. When you take a stand on what matters to you, you draw the right people in naturally, making them feel like they've finally found someone who gets it.
Your perspective is never boring or forgettable - instead, you create connection through conviction. You're like a lighthouse in the fog, helping people find clarity simply by being willing to say what you believe.
2. YOUR OPINION IS YOUR EDGE.
Whether you're in a meeting, at a networking event, or posting on social media, your values shape how you show up. Your willingness to have a stance is your calling card, and it's impossible to fake.
You might not always realize it, but when you speak up about what you believe - even when it's uncomfortable - magic happens. You attract your people and repel the wrong ones.
3. YOU LEAD WITH CONVICTION.
You know - maybe instinctively, maybe from experience - that people are hungry for someone who stands for something. That's why sharing your beliefs, even the unpopular ones, feels right to you, even when it feels scary.
You're not afraid to challenge the status quo or question the way things have always been done…in fact, it's one of your greatest strengths, even if you haven't fully claimed it yet. By being clear about what you stand for, you give others permission to do the same. Your conviction is the secret sauce that keeps people coming back for more.
Ready to Own Your Different Values?
My Confidence Boosters Audio Series is the best way to build the confidence you need to show up as your authentic self and maximize your natural magnetism!
You'll get 5 powerful audio tracks designed to help you stop dimming your light, embrace your unique presence, and show up boldly in your business and life.
It’s time to amplify your natural beliefs and build a personal brand people remember. Check out this podcast episode on how showing up authentically can transform your business and attract the right opportunities.
With your personal brand advantage, there's a few things you'll want to keep in mind…
→ STOP WATERING DOWN YOUR BELIEFS TO FIT IN.
You have a gift for connecting with people through your clear values and strong convictions. Your ability to stand for something, think differently, and challenge the norm is your superpower, even if you've been told to be more "neutral."
To take your impact to the next level, you'll need to stop apologizing for what you believe. This means taking a public stand - sharing your opinions, voicing your perspective, challenging what everyone else accepts as "just the way it is."
The world doesn't need another people-pleaser. It needs YOUR voice.
→ YOUR STANCE IS YOUR VALUE PROPOSITION.
People are drawn to your clarity and conviction. To maximize your impact, lean into that even more.
Don't just think it - SAY it. Share your hot takes, challenge the status quo in your industry, call out what's not working. Your willingness to have an opinion isn't divisive…it's magnetic.
Your values aren't something to hide or soften - they're something to amplify.
→ TAKE A STAND CONSISTENTLY, NOT JUST WHEN IT'S POPULAR.
Your clear values are what set you apart from everyone else doing what you do. But to truly become magnetic and memorable, you need to share what you believe everywhere - not just when it feels safe or everyone agrees.
Don't be afraid to let your convictions show through in your work, your content, and your conversations. The more consistently you stand for something, the more powerfully you'll attract the people who believe what you believe.
By combining your strong values with unwavering conviction, you'll become truly unforgettable.
Remember, with your DIFFERENT VALUES, you've got something special - and the world is waiting for you to stop holding back. 💫
Brene Brown · Ruth Bader Ginsberg · Malala Yousafzai ·
Alexandria Ocasio-Cortez · Jane Goodall · Tarana Burke ·
Brene Brown · Ruth Bader Ginsberg · Malala Yousafzai · Alexandria Ocasio-Cortez · Jane Goodall · Tarana Burke ·
CELEBRITIES LIKE YOU:
Every person with strong values needs a hypewoman, and lucky for you - that is my speciality!
I'm Krista Demcher, a wife to my supportive husband (and podcast co-host) Brian, mom to the three most amazing kids on the planet (no bias here obviously), founder of ACORN, podcast co-host of SHE SELLS HE SELLS, Peloton junkie, yacht rock lover + and your front row fan.
I grew up in a small town in Pennsylvania and my first big dream was to become a Penn State cheerleader...
but I quickly discovered that cheering on people who want more for their life is what I was born to do.
II took my 10 years as a clinical counselor and my 12 years building a multi-million dollar sales team from the ground up and created ACORN - a company built on helping entrepreneurs and leaders build authentic personal brands and master storyselling.
As a keynote speaker and personal brand strategist, I've been featured as an expert on NBC, CBS, Fox, HerMoney and more! But while I've had a lot of incredible wins in my many years as an entrepreneur, I can confidently say that nothing comes close to the messages I get from clients just like you who tell me that they now measure their life in BA (before ACORN) and AA (after ACORN).
Through my work, I help people discover what makes them unforgettable - whether that's their energy, their story, their values, or their expertise - and turn that into a personal brand that attracts the right opportunities.
Because here's what I know: your different is better than better. And when you lean into what makes YOU magnetic, everything changes.
I'm a long-term relationship kind of gal, so let's plan on not making this a once-and-done, what do you say?
Come hang out with my husband Brian and I every Monday as we drop new episode of the SHE SELLS HE SELLS Podcast and don’t forget to grab your spot for the Confidence Boosters Audio Tracks where you’ll put all of this into action!
I'll also be hanging out with you in your inbox over the next few days to give you a better idea of what to do now that you now your sales style, so be sure to add hello@kristademcher.com to your address book so you don't miss a thing!
Always cheering for you,
KD ✨